Meaning created through media techniques

Colour can change how a article or picture is presented, whether it be positive or negative. The way text is presented in could add happiness or bad feelings into the story or article. Music influences sub culture or the feeling of a video. Simple things have impact on the audience of a piece of media such as a pictures, it could be of a crying child or a child playing and enjoying themselves.

Sounds effects can be the main feature to a film or a video, they increase the effect of certain movements or actions. Performers are an important part to a performance or a video, all depending on whether they meet the expectations of the director. Mise En Scene creates meaning because it leads us to believe that we are looking at a real piece, not an act.

A denotation is the strict, literal, definition of a word, devoid of any emotion, attitude, or colour. The connotation of a word or term adds elements of emotion, attitude, or colour. The meaning or use of denotation and connotation depends partly on the field of study. I believe this is used in media in a way that a scene or article can not always be just simply looked upon lightly without being thought about. Signification is when an action or media means something in a way it affects the audiences views. Iconography set of specified or traditional symbolic forms associated with the subject or theme of a stylised work of art, this means the literal meaning to something.

Cropping is a key essential to making a good piece of audio visual. For example, if you had extended time on your two-way conversation clips, it will really help you get an instant cut onto the clip. When deciding what camera angles to use make sure you always follow the 180 degree rule, this is when you must film on a certain side of a couple of people. Music will effect how your audience views your short film or full movie. If you put the wrong feel of music in, the audience gets totally put off and feels the same way as the music is represented. Captions can also be useful to help the audience understand what exactly is going on. On rare occasions the font can depict how the audience responds to a section of writing, for example graffiti style text will suggest thuggish, gang related backgrounds, or italic more posh writing might suggest a more civilised background.